The ModGolf Podcast: Turning A Homemade Golf Game Into A Global Business Venture
At the annual PGA Show in late January in Orlando, ModGolf creator and host, Colin Weston, always make a point of taking the 30-minute bus shuttle out to 'Demo Day' to kick the tires of the golf industry's latest equipment at the 360º range facility.
The product that really caught his attention this year had nothing to do with hitting balls across the 400-yard diameter driving range. Off to the side was a compact setup that exuded a fun vibe where people were hitting oversized plastic whiffle balls with an oversized plastic club.... at buckets with flags in them.
That was his introduction to BucketGolf. After playing a quick round he struck up a conversation with Founder and CEO Tyler Simmons to learn about how BucketGolf came to be.
Tyler's entrepreneurial journey aligns nicely with the stories showcased on The ModGolf Podcast, so Colin felt he had no choice but to invite him to share it with all of us.
"I figured out after looking at my roommate throw his clothes into his pop-up laundry hamper that I should just make pop-up buckets which solved a ton of issues for us. The game became cheaper because the box is much smaller and it cut the price in half. Two years in is when the snowball started rolling down the hill. Once I figured out the social media side, marketing strategy and of how to get the game out there, it all clicked at the same time."
- BucketGolf CEO and Founder Tyler Simmons
Click HERE or on the banner below to listen to this latest podcast.
"The hardest part in the beginning was how long it took me to learn how things work. We really didn't see any success for the first two years. I was trying as hard as I could and put everything I had into BucketGolf outside of my regular day job. The biggest insight for me was learning that shipping is very expensive. You need your box to be small. The light bulb moment that took us from, "Not doing too much in sales for the first couple years to starting to go upward," was the buckets used to be a soft flexible plastic and the box they shipped in was too big."
- BucketGolf CEO and Founder Tyler Simmons