Mission, Vision and Value Statement
Mission:
To be a leader and valued partner in growing “Golf, a sport for life”
Vision:
To increase participation, excellence and enjoyment of the sport
Values:
Fun, Excellence, Inclusion, Respect, Accountability
British Columbia Golf 2022 - 2025 Strategic Plan
Participation Growth
Goal Statement – Increase participation by promoting the benefits and fun of golf in a safe, inclusive sport environment
Strategies
- Amplify communications to accelerate the implementation and support of Golf Canada’s Participation programs
- Develop and implement a strategic engagement plan that focuses on increasing accessibility of golf to all British Columbians regardless of age, gender, sexual orientation, culture, background, or ability
- Engage golfers, regardless of age and/or ability, with resources to increase frequency of play, improve health, wellness, and enhance enjoyment of the game
Player Performance
Goal Statement - Increase the number of competitive golfers and enhance their performance in BC, in order to develop Canada’s best players.
Strategies
- Provide golfers with resources and direction to assist with their physical, tactical, technical and mental skills to perform at their highest level
- Create a positive and safe sport culture for players, including coaches and volunteers
- Deliver professionally organized championships for all age divisions to enhance their development
- Provide resources to the B.C. Zones to assist in conducting first class competitive opportunities
Organizational Sustainability
Goal Statement - Deliver sustainable revenue, organizational framework and governance to ensure stability and maximize investment in the sport
Strategies
- Collaborate with Golf Canada to drive revenue growth
- Research and develop diverse revenue streams for sustainable revenues
- Maintain a skilled and motivated BC Golf board, staff and volunteers
- Align board process and structure to ensure stewardship of Strategic Plan
Relationships
Goal Statement - Continually improve relationships with partners to build participation in the sport.
Strategies
- Accelerate and enhance collaboration with Golf Canada to define and optimize respective roles in providing member and facility services
- Support the Allied Golf Association of BC in uniting the industry in BC
- Be transparent in our deliverables and metrics for golf as a sport